Secondary Research


We not only excel in primary research but we do have capabilities for conducting desk research. To conduct extensive secondary research we use existing resources (paid & unpaid databases), such as the press, the Internet, analytical reports and statistical publications. This is then followed by cross referencing and the collation of data.

COMPETITIVE INTELLIGENCE AND BENCHMARKING

  • Company profiling
  • Industry profiling
  • Government statistics
  • Trade & industry bodies/ associations
  • Country profiling
  • Market landscaping
  • Market structure
  • Suppliers & brands list in a market
  • Supply chain mechanism in a country
  • International marketing
  • KOL Profiling